By Koos van Dijken, Yvonne Prince, T.J. Wolters, Marco Frey, Giuliano Mussati, Paul Kalff, Ole Hansen, Søren Kerndrup, Bent Søndergård, Eduardo Lopes Rodrigues, Sandra Meredith
How do small and medium sized businesses (SMEs) undertake environmental recommendations? have they got the required inner competence? Is any help provided through exterior events (i.e. community involvement)? What are the coverage implications? This e-book is predicated on large fieldwork, carried out in 4 conventional commercial sectors: offset printing, electroplating, cloth completing, and commercial portray. The paintings used to be performed in Denmark, Italy, the Netherlands, Portugal and the united kingdom. Twenty company-based case reviews have been analyzed and a cell survey used to be carried out between 527 businesses. consequently, the Innovation Triangle got here to be formulated, that's provided the following, defining and mixing the determinants of SME innovativeness. The Innovation Triangle distinguishes 3 significant determinants of innovativeness: company competence, environmental orientation, and community involvement. The Innovation Triangle permits one to diagnose present environmental and innovation guidelines, indicating which coverage measures may be powerful in expanding the adoption of environmentally pleasant applied sciences, permitting environmental targets to be achieved.
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Additional info for Adoption of Environmental Innovations: The Dynamics of Innovation as Interplay between Business Competence, Environmental Orientation and Network Involvement
User-producer and producer-client relations are among the most significant ones. However, it is an open question how and to what extent they influence the individual adoption. 3). Moreover, other actors may play significant roles as well. In the case studies it appeared that customers seldom played a major role in the adoption process. However, there have been important exceptions. The message at this point is to demonstrate that the content of the relations varies across the adopted innovations.
The way environmental issues are communicated in the business network is very important. Introduction of environmental management among customers of electroplaters may lead to increased environmental awareness and turn environmentally conscious production into competitive advantage. The development of common performance indicators (as illustrated by the Danish textile-finishing industry) can facilitate such communication. 3 Business competence Business competence refers to a capacity to carry out internal adoption processes and thereby develop co-operative relations with external resources.
The questionnaire enumerates the following actors: • Supplier of raw materials • Supplier of equipment • Producer of raw materials • Producer of equipment • Trade organisation • Chamber of commerce • Consulting firm • Other firms (having the same kind of technical problems) • A university or college • A research organ isation • A government agency • A non-profit innovation centre • A municipal licensing authority • Customer(s). 4 Innovativeness index For each of the four sectors, the questionnaire contain questions as whether the firm has adopted the best-practice technolog ies.